Pringles
Show how Pringles pair perfectly with pints.
Pringles aren't the go-to crisps in pubs or any social drinking space. The snack of choice are usually peanuts, McCoy's or posh ones like Tyrrells. That's why we've created a PR campaign that pops Pringles first in the natural snacking order at pubs and similar venues.
Mind Popping PR
Pringles is not only mind popping, it's mind poppingly good with beer. The can is waterproof, holds 1.5L OR 1 standard bottle of wine and comes with a lid to stop spillages, plus you can line your stomach right before the good (or regrettable) times begin.
Experiential Activation
On the run up to big sporting events e.g. football or rugby world cups, we launch the Pringles Pub where the only pints you'll find are our special 1.5L kind. Served up in special edition cans.
Promotional Materials
We promote people to pick up their can of Pringles and get in on the fun through social posts, print and DM materials. Buy a special edition can, stuff your face and take it to the pub for a free pint (or grab one there if you fancy).
